Extra incessantly than not, B2B commerce consumers are vetting sellers primarily based not solely on product specs, pricing, and different conventional elements but additionally on the digital experiences they ship. Failing to adapt to those rising buyer expectations could be pricey.
Deloitte Digital carried out a examine of greater than 500 B2B executives at U.S. corporations and found that 77% of B2B executives agree that digital transformation is important to their firm’s success.
Be part of specialists from Deloitte Digital, who unveil the analysis findings and spotlight the 4 tendencies that result in stronger buyer relationships throughout: larger satisfaction, stronger spending, higher retention and deeper belief.
Study extra by registering and attending “4 B2B Promoting Traits to Catapult You Forward of the Competitors,” offered by Deloitte.
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Concerning the writer
Cynthia Ramsaran is director of customized content material at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over 20 years of editorial/content material advertising and marketing expertise, Cynthia’s experience spans the advertising and marketing, expertise, finance, manufacturing and gaming industries. She was a author/producer for CNBC.com and produced thought management for KPMG. Cynthia hails from Queens, NY and earned her Bachelor’s and MBA from St. John’s College.