Right this moment, Modovolo introduced the appointment of Scotty Morrison as the corporate’s new chief advertising officer (CMO).
“Modovolo’s mission,” stated Justin Name, Modovolo’s CEO, and co-founder, “is to design merchandise with first ideas pondering to have the very best performance-to-cost ratio of any drone expertise. And we relentlessly concentrate on lean manufacturing to continuously and radically decrease costs. Due to his superb background at a few of the most profitable firms, Scotty understands that mission like nobody else.”
Scotty is a passionate, dedicated, and bootstrapped advertising chief with deep expertise constructing and delivering confirmed playbooks and outcomes for hypergrowth-focused, international expertise firms together with virtually a decade at Salesforce (throughout its progress from 1,000 workers to 10,000 when he left), Workday, Autodesk, and most just lately Copado, a mid-stage $100M ARR SaaS firm ($8m when he joined) within the Perception Enterprise Portfolio and Salesforce ecosystem.
Earlier than 20 years in expertise and SaaS, he spent virtually 10 years within the promoting business managing massive manufacturers reminiscent of Apple, HP, Charles Schwab, and Lockheed Martin Aerospace.
“I’ve seen and pushed firms from start-up section to quick progress to business titan,” stated Scotty, “and so I look to work for firms that may obtain that trajectory. After I was launched to the Modovolo crew, I knew that they had that potential. They’re culture-focused with the intention of constructing an ideal firm. Plus, their drone is a sport changer. I needed to be part of that.”
Justin Name continued: “We rent primarily based on 4 standards. The primary is that you simply can’t be a jerk. We solely rent good folks. The second: you should be a tough employee with the fervour and work ethic to succeed. The third: you should be intellectually curious (as a result of you may’t repair silly). And fourth (however solely when you’ve got glad the primary three standards): you will need to have superb expertise. Scotty embodies all elements of the 4 standards.”
Scotty and Justin instantly hit it off after they first began speaking as a result of there was an ideal alignment between how each of them take into consideration the ideas that make for an ideal firm.
Scotty explains, “I’ve labored with nice firms and the one commonality amongst all of them is that they’ve the fitting ideas and values. Taking prospects from consciousness by means of advocacy is core to the Modovolo advertising machine and behind that’s Justin and a management crew dedicated to training and residing values and constructing a particular firm constructed to final. I consider that Modovolo has the fitting ideas.”
Justin explains, “We’ve taken classes from the nice firms reminiscent of Apple, Toyota, Tesla, and SpaceX. Let me provide you with two examples:
‘Stroll the Gemba’ is one thing that Toyota stresses in its decision-making. It means: you have to see the issue firsthand. Dwell it. Really feel it. Solely then are you able to search for an answer.
One other instance: First Rules Pondering. That is one thing Elon Musk preaches to his firms. You must boil the issue to its core parts. Query every little thing.
We consider that Strolling the Gemba and First Rules Pondering are very highly effective collectively.”
Scotty continued: “As is everybody on the Modovolo crew, my focus will all the time be on our tradition and on executing Modovolo’s mission and our core ideas however sphere of duty is to create a neighborhood of passionate Modovolo advocates and to construct Modovolo right into a UAV/drone model in contrast to another.”
This appointment marks a big step in Modovolo’s ongoing dedication to increasing its management crew with world-class expertise dedicated to its tradition and mission.
About Modovolo
Modovolo is a start-up that’s launched the Carry, an endlessly configurable modular drone platform of Carry Pods and Utility Pods which might be clicked collectively like Legos to construct the fitting drone for each software, with hours of flight time, and at a worth orders of magnitude lower than something in the marketplace. You’ll need to see it for your self.
For inquiries, please contact: Justin Name, justin@modovolo.com