Apple Reston
Apple could also be making ready for a fast launch of its new merchandise, such because the iPhone 15, with Apple Shops working down inventory and bracing for a night merchandise reset the night after Tuesday’s occasion.
Apple might be holding its “Wonderlust” particular occasion on Tuesday, which can see the introduction of the iPhone 15 and different new merchandise. Whereas shops sometimes have just a few weeks of preparation earlier than coping with the sale of the brand new mannequin, evidently Apple Retailer workers are already preparing.
In X posts from Bloomberg’s Mark Gurman, there’s apparently low inventory, or no inventory in any respect, for models of the Apple Watch Extremely, watch bands, leather-based circumstances, and MagSafe wallets. The iPhone 12 era, iPhone 13 mini, and Professional fashions of iPhone are additionally present process the identical restricted or out-of-stock scenario.
Gurman provides {that a} merchandise reset is being scheduled for the night of September 12, and {that a} name with managers might be occurring shortly after the occasion itself. That is mentioned by Gurman to be “uncharacteristic for occasion days.”
Newest tidbits from retail:
– Low/no inventory of Watch Ultras, watch bands, leather-based circumstances, MagSafe wallets, iPhone 12, 13 minis, Professional telephones
– Merchandise reset on night of Sept. 12 with supervisor name set for after occasion. Uncharacteristic for occasion days
– Plan to push USB-C bricks— Mark Gurman (@markgurman) September 10, 2023
In a follow-up publish, Gurman says Apple will “additionally push in retailer setup additional greater than in earlier years,” with the modifications together with using new software program and worker metrics that might be used through the launch and launch.
In addition to the iPhones themselves, retail can also be anticipated to cope with the change to USB-C, with Apple telling shops to “plan to push USB-C bricks,” referring to chargers.