In style speaker firm Sonos is planning to enter a number of new product markets that may see it competing with Apple units, based on a brand new report from Bloomberg.
Upcoming over-ear headphones will tackle the AirPods Max, which Apple has not but up to date. Sonos plans to supply the headphones in black and white, and options will embody voice management navigation and synchronization with Sonos audio system, soundbars, and subwoofers. Sonos plans to cost its over-ear headphones at $400 to $500, which is according to the AirPods Max in addition to over-ear headphones from firms like Sony and Bose.
Bloomberg‘s report means that Sonos is not aiming to introduce a extra technical characteristic set than Apple supplies, with the corporate as a substitute specializing in customization and fine-tuning sound with a “Passport” app. Sonos has been engaged on the headphones for a number of years, and they’re set to be obtainable as early as April 2024. Sooner or later, the corporate may additionally develop a set of earbuds that will be much like the AirPods.
In late 2024 or 2025, Sonos will introduce a set-top streaming field akin to the Apple TV. The system will function a hub for Sonos audio tools with help for Dolby Atmos and Dolby Imaginative and prescient, and it’ll supply apps and streaming companies very similar to present set-top packing containers.
Sonos is creating an Android-based working system for the set-top field, anticipated to be priced someplace between $150 and $200. Talks are being carried out with cable firms about doable dwell tv choices, and Sonos could even create its personal video service.
Sonos is creating new amplifiers and in-ceiling audio system for skilled installers, a model of the Period 100 audio system for companies, and a high-end TV sound bar that might be an replace to the Arc. For customers, Sonos is creating a brand new model of the Sub that may sync with the deliberate set-top field, together with an up to date Roam speaker.
Earlier this month, Sonos CEO Patrick Spence confirmed that Sonos is planning to enter a brand new product class that may “complement” present Sonos units and that may “delight clients and drive instant income.” Sonos expects to generate greater than $100 million from new merchandise in 2024.